TAPP Sponsorship Opportunities

TAPP Sponsorship provides your company with the opportunity to tell your story to both members and potential members. There are 27 million Americans* working part-time and approximately 10 million companies who hire part-time employees. The average visitor to the TAPP website visits 15 pages per visit. We offer a basic sponsorship package with additional a la carte options which enables you to brand your company as supporting work-life balance. To download a form, please click here.

Video Sponsorship - $10,000 per video – Help us choose the topic for a video which we will produce professionally and distribute to our members via email and our website. The video will include a 15 second ad from your company. You may choose to sponsor up to 6 videos (first come, first served). The video will become a permanent part of TAPP resources.

Homepage Sponsor - $16,000/year or $1,500/month – Your company advertisement will be the ONLY ad on the home page of our website.

Section Sponsor - $10,000/ year or $1,000/month for each section – Your company advertisement will be the only ad included on ALL of the pages of one of the following sections of our website (choice of section is first come, first served): Part-time Professionals; Future Part-time Professionals; Employers; Discussion Boards; Job Board. You may have different ads within the section to tell your story. Each section except for the Job Board has 20-40 pages.

Video Upgrade - $5,000/year or $500/month per section - Upgrade your section or homepage ad sponsorship to display a video ad instead of a print ad.

Featured Webinar Sponsor - $5,000 per year – All of our members are given access to one archived webinar recording per month for free. Be the exclusive sponsor of this membership benefit! You will be thanked on the Featured Webinar page of our website as well as the monthly emails sent to members promoting each featured webinar.

Item Giveaway Sponsor - $3,000 – $10,000 per item depending on cost of item chosen - Throughout the year, TAPP will distribute useful items to the public both by mail and in person which are imprinted with both the TAPP logo and your company’s logo. You will be able to choose which item you are sponsoring (sponsorship price depends on price of item). Sponsorship includes 1000 items.

Webinar Sponsor - $2,000 per webinar – Sponsor one or more of TAPP’s monthly webinar programs. As the sponsor, you will be thanked in the invitation and reminder emails, listed on the webinar’s page on our website, and thanked during the live webinar program, which is recorded and available to all members for future viewings. You will also be invited to participate on the webinar and introduce the speaker.

Twitter Sponsor - $2,000 per year – As a twitter sponsor, your company will be the subject of one TAPP tweet per month for a year. You will be able to provide the content for the tweet.

Wire Sponsor - $1,500 per year – Sponsor one or more of TAPP’s monthly e-newsletters. As the sponsor, you will be thanked in the e-newsletter with your logo included, and you will be welcome to submit an article for our members to read. In addition to highlighting your products or services, the article must be written on a topic of interest to our members (subject to approval).

Introductory Email Sponsor - $1,200 per year for one email to each new member – Each member receives 12 emails within the first month of joining that explain or highlight different features of their TAPP membership. Sponsor one of these emails (topics are first come, first served) and each new member will receive an email that recognizes your sponsorship exclusively.

Brochure Sponsor - $1,000 per city/region – TAPP regularly distributes brochures to businesses in regions throughout the country. As a Brochure Sponsor, your company will be recognized and your logo included as the exclusive brochure sponsor for a particular city/region of the country. You will be given a list of cities/regions from which to choose.

Meetup Sponsor - $500 per meetup – Sponsor one or more of our quarterly hosted meetup gatherings, where we provide coffee and refreshments to a group of potential members and speak to them about TAPP. You can provide company brochures, and you will be thanked verbally and in the written invitation(s).

Annual Newsletter - $250 per year – Select if you would like to be thanked in our annual printed newsletter, sent to all members.

Basic Sponsorship Package - $2,500 Includes:

• Company name listed on the sponsor page of our website with a link to your website
• Company name listed in a welcome email sent to each member
• TAPP Premium membership
• Basic listing in our Buyer’s Guide
• TAPP will follow/join all social media accounts owned by your company (Facebook, Twitter, LinkedIn)
• The ability to promote sponsorship in own materials and on company’s website
• TAPP will thank sponsors with a link to the sponsor page of our website twice a month on our Facebook and Twitter accounts

Sponsors are recognized at different levels based on the total amount spent:

Patrons
Companies spending $100,000 or more are recognized as Patrons and receive the following bonus benefits:

• Basic Sponsorship included at no additional cost
• 100 job ads with no expiration date
• Able to change ads monthly (allowing you to highlight more than one product throughout the year)
• Featured listing in our buyer’s guide
• Company profiled in newsletter and reprinted online
• Most prominent recognition on sponsor page (large logo with link)

Champions
Companies spending $50,000 or more are recognized as Partners and receive the following bonus benefits:

• Basic Sponsorship included at no additional cost
• 50 job ads with no expiration date
• Able to change ads monthly (allowing you to highlight more than one product throughout the year)
• Featured listing in our buyer’s guide
• Company profiled in newsletter and reprinted online
• Prominent recognition on sponsor page (large logo with link)

Partners
Companies spending $25,000 or more are recognized as Partners and receive the following bonus benefits:

• Basic Sponsorship included at no additional cost
• 25 job ads with no expiration date
• Able to change ads monthly (allowing you to highlight more than one product throughout the year)
• Featured listing in our buyer’s guide
• Company profiled in newsletter and reprinted online
• Prominent recognition on sponsor page (large logo with link)

Friends
Companies spending $10,000 or more are recognized as Friends and receive the following bonus benefits:

• Basic Sponsorship included at no additional cost
• 10 job ads with no expiration date
• Prominent recognition on sponsor page (medium logo with link)

Contributors
Companies spending more than $5,000 or more are recognized as Contributors and receive the following bonus benefits:

• Basic Sponsorship included at no additional cost
• 5 job ads with no expiration date
• Prominent recognition on sponsor page (small logo with link)

Basic Sponsors
Companies spending less than $5000 are recognized as Basic Sponsors.

Thank you for your interest in sponsoring TAPP. If you have any questions, please contact us directly.

Advisory Board Members

Todd Filicicchia
YMCA of Malden

Sharon Gates
Conference Direct

Linda J. Guild, CAE
The Guild Associates, Inc.

Jennifer T. Martin, MBA
Management Consultant

Denise Silva
General Mills

About Us

Founded in September 2010, TAPP (Talented Alliance of Part-time Professionals) is membership association for individuals who choose to work part-time and companies that employ them.

TAPP is not a staffing agency, but an association providing resources and other benefits to its members. Studies indicate an across the board trend towards part-time employment in the workplace. Employers are utilizing part-time, flex time, and job sharing options in order to maximize effectiveness and costs. At the same time, America’s work force is shifting towards flex schedules in order to balance multiple priorities in their lives.

Together, these trends point to a new future in workplace culture. Fewer and fewer individuals elect to work the traditional 9-5 work week, preferring instead to pursue one of the growing list of work opportunities that allows flexibility in their day-to-day lives.

TAPP was created to meet the unique needs of this growing segment of the work force. It is a virtual organization that provides a forum and resources for both individuals and companies. Services provided include monthly webinars, discussion boards, and the chance to “Ask the Expert” about topics such as career coaching, employment law, tax issues, interviewing tips, etc. Our site also includes a job board, buyer’s guide, self-assessment tools, and informative articles. Members include individuals who are seeking a new part-time position, individuals currently working part-time, and businesses that need guidance in hiring and retaining part-time staff.

TAPP is pleased to provide sponsorship opportunities for companies who would like to gain exposure to this highly untapped market of individuals.

Sponsorship Program

Brand YOUR company as supporting work life balance as a TAPP Sponsor. Receive exposure to individuals and companies for whom work life balance is integral. Create the package which will tell your company's story to our members and potential members. All sponsorships are for 12 months unless otherwise noted. An * indicates that your company is the exclusive sponsor of that area. (click on the link for details on the sponsorship). To become a sponsor, please fill out this form.

o Video Sponsorship* - $10,000 per video

o Homepage Sponsor* - $16,000/year or $1,500/month

o Section Sponsor* - $10,000/year or $1,000/month per section

o Video Ad Upgrade* - $5,000 per section

o Featured Webinar Sponsor* - $5,000

o Item Giveaway Sponsor* - $3,000 – $10,000 per item depending on cost of item

o Webinar Sponsor* - $2,000 per webinar

o Twitter Sponsor - $2,000

o Wire Sponsor - $1,500 per issue

o Introductory Email Sponsor* - $1,200 per subject

o Brochure Sponsor* - $1,000 per city/region

o Meetup Sponsor - $500 per meetup

o Annual Newsletter (print) - $250 per year

o Basic Sponsorship Package - $2,500

* indicates that this is an exclusive sponsorship - only one company will be listed for maximum exposure.

Sponsors are recognized on the sponsor page at different levels based on the total amount spent:

Patrons

Companies spending $100,000 or more are recognized as Patrons and receive the following bonus benefits:

• Basic Sponsorship included at no additional cost

• 100 job ads with no expiration date

• Able to change ads monthly (allowing you to highlight more than one product throughout the year)

• Featured listing in our buyer's guide

• Company profiled in newsletter and reprinted online

• Most prominent recognition on sponsor page (large logo with link)

Champions

Companies spending $50,000 or more are recognized as Partners and receive the following bonus benefits:

• Basic Sponsorship included at no additional cost

• 50 job ads with no expiration date

• Able to change ads monthly (allowing you to highlight more than one product throughout the year)

• Featured listing in our buyer's guide

• Company profiled in newsletter and reprinted online

• Prominent recognition on sponsor page (large logo with link)

Partners

Companies spending $25,000 or more are recognized as Partners and receive the following bonus benefits:

• Basic Sponsorship included at no additional cost

• 25 job ads with no expiration date

• Able to change ads monthly (allowing you to highlight more than one product throughout the year)

• Featured listing in our buyer's guide

• Company profiled in newsletter and reprinted online

• Prominent recognition on sponsor page (large logo with link)

Friends

Companies spending $10,000 or more are recognized as Friends and receive the following bonus benefits:

• Basic Sponsorship included at no additional cost

• 10 job ads with no expiration date

• Prominent recognition on sponsor page (medium logo with link)

Contributors

Companies spending more than $5,000 or more are recognized as Contributors and receive the following bonus benefits:

• Basic Sponsorship included at no additional cost

• 5 job ads with no expiration date

• Prominent recognition on sponsor page (small logo with link)

Basic Sponsors

Companies spending less than $5000 are recognized as Basic Sponsors.